Neon Pro Boosts Clicks, Likes and Shares for Videos and Images

SAN FRANCISCO, CA–(Marketwired – July 28, 2016) – , the video and image performance company, today announced the availability of Neon Pro, a free web app that makes the company’s deep learning technology, and NeonScore™, available to individual content creators. Previously, the technology — which identifies and serves high performing video thumbnails and images — was only available to global image, video, eCommerce and content platforms operating at massive scale, through Neon Enterprise™.

Founded on a decade of neurocognitive research at Brown University, Carnegie Mellon University, and Harvard Medical School, Neon technology combines the science of human perception, deep learning, and the world’s largest and most comprehensive dataset of emotional responses to images. Using deep neural nets trained on human visual perception data, rather than just clickstream data, Neon predicts how people will emotionally respond to an image, and how effective the image will be in driving engagement.

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