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Bruce focuses on investments in the enterprise software market. He is a former board member of Marketo (NASDAQ: MKTO), and currently serves on the boards of companies such as Aria Systems, Splice Machine and Stellar Loyalty, is a board observer of Totango, and co-led investments in Doximity and Opal Labs.
Prior to entering venture capital in 2006, Bruce held senior executive roles in engineering, product management and product marketing with companies such as Apple, AT&T, Oracle and Siebel Systems. Bruce’s last operational role was as a member of the founding executive team of Siebel Systems where he served as SVP, Marketing and SVP, Products. He is credited by Forbes and IDC with creating the most effective B2B alliance program in the software industry.
Prior Investments
C9 (acquired by InsideSales in 2015), CubeTree (acquired by SAP in 2012), Get Satisfaction (acquired by Sprinklr in 2015), Signal Demand (acquired by PROS in 2013), Workday (IPO 2012, WDAY)
FACTS & STATS
- Bruce is the founder of BendPoly (www.bendpoly.com), a professional skills academy located in Bend, Oregon. BendPoly is helping to bridge the vocational gap between higher education and industry and is a part of the overall effort to convert Bend into a regional technology center.
- Bruce and his wife sailed from Sausalito, through the Panama Canal, to the East Coast of the US and Caribbean where they lived for 2 years before returning to Silicon Valley and the tech industry
- Bruce writes about cloud computing, venture investing and life in Silicon Valley on his blog RollingThunder – http://rollingthunder.interwest.com/.
- Bruce attended the United States Military Academy, West Point, and received a B.S. in business administration from CSU, Sacramento.
Bill Ericson